Trump’s ‘war on woke’ is a war on all the working class

7 March 2025
Sarah Garnham
Donald Trump speaks at the Conservative Political Action Conference in Orlando, Florida, in 2022 PHOTO: AP

The far right’s “war on woke” has been taken to a terrifying new level with Donald Trump in the White House. He has made it clear that oppressed groups will be trampled until they shut up and put up. Trans kids have no right to be addressed as themselves. Young Black men have no right to resist being murdered by cops. Women have no right to reproductive control. Immigrants are invaders. (But far-right criminals like Andrew Tate should be brought back into the country.)

This isn’t just a push-back against cultural symbols; it is about winding back the clock more than half a century on the rights and expectations of the working class and all of its constituent oppressed groups. The left should oppose all of Trump’s “anti-woke” measures, individually and as a package.

The move that has grabbed the most attention has been Trump’s orders to eliminate diversity, equity and inclusion (DEI) programs and practices. Basically, DEI has been outlawed for government bureaucracies and institutions. Trump has even rescinded a 1965 executive order mandating non-discriminatory hiring practices for government employees and contractors.

On the chopping block is everything from the high-profile cosmetic DEI government initiatives of recent years (for example, the CIA has dismissed its DEI officers) through to cutting vital education programs for disadvantaged kids. In fact, Trump has threatened to shut the whole federal education department because it disproportionately assists kids in poverty or with special needs. This offensive against DEI dovetails with the DOGE campaign to trash the public service.

Trump has also made it clear that the private sector is expected to follow suit in abandoning DEI and woke policies. The response has been more than obliging. Since the Supreme Court decision against affirmative action late in 2023, the anti-woke current has gained ground. But now there is a stampede away from DEI within corporate America.

Walmart is ending diversity hiring commitments, shutting down its Center for Racial Equity and removing many LGBT-themed products from its website. Goldman Sachs is dropping its policy of having two “diverse members” on its board. Amazon is shutting down its “outdated programs and materials”. Google is ending diversity hiring and its observations of cultural events like Pride Month and Black History Month. Deloitte told its employees to remove pronouns from their email signatures.

Meta is ending diversity hiring and CEO Mark Zuckerberg has pledged to bring more “masculine energy” into the company. Disney is getting rid of its Reimagine Tomorrow website, which highlights diverse employees. Talk about a bleak new order: no tomorrow for the kids.

It’s an embarrassing turnaround, especially given the fanfare with which DEI was taken up by corporate elites just a few years ago. The craze began in response to the Black Lives Matter rebellion of 2020—the biggest demonstrations in US history. Corporations, government bureaucracies and NGOs rushed to capitalise on and contain the movement by rebranding themselves as “inclusive” and “culturally sensitive”.

Some of the things they did were positive—like introducing or expanding non-discriminatory hiring processes. But mostly, it was about making token and well-publicised gestures, especially those that appeared to “diversify” management positions. There was also a rush to implement “implicit bias” training programs, often run by grifters such as Robin D’Angelo, who has amassed significant personal wealth by lecturing company employees about their inherent “privilege”.

It was no accident that US capitalists shelled out millions of dollars to corporate consultants like D’Angelo while opposing minimum wage rises and resisting workers’ attempts to form trade unions.

Given the superficiality of DEI, it is no wonder that many corporate lackeys have quickly abandoned it in favour of the now trending far-right bigotry and an all-out assault on the oppressed.

In general, the “woke era” offered only superficial reforms, at the same time as creating a sensibility that oppression is the result of cultural backwardness rather than structural and economic inequalities. It has been an era in which social solidarity and challenging the system have been jettisoned in favour of “calling out” bad ideas and the people holding them and adopting the supposedly “correct” and “inclusive” language, symbols and etiquette.

Of course, it is perfectly legitimate to call people by their correct pronouns, rename or remove colonial monuments and so on. But we should not, especially now, go along with the liberal narrative that DEI and “woke” represented an important extension of the gains made by the civil rights movement and the liberation struggles of the 1960s and 1970s.

For the left, and those looking to dismantle systems of oppression, the “woke era” actually reflected a period of setbacks. It started with a turn away from the radicalism, collectivism and economic gains of the 1960s and 1970s, and towards the commodification and academisation of identity politics in the 1980s and 1990s. This happened alongside Reaganism (named after the Republican US president), which inflicted crushing defeats on working-class organisations and asserted the primacy of markets over all aspects of life. “Woke culture” represents the fusion of degenerated progressivism with the sensibilities of Wall Street financiers.

Nevertheless, while a left critique of modern identity politics and its effects is necessary, it should in no way prevent us from opposing Trump’s attacks and from recognising their much broader implications. Unfortunately, some on the reformist left have welcomed Trump’s offensive against “woke”. Bhaskar Sunkara, editor of Jacobin magazine in the US, was quoted in the New York Times as saying: “I am definitely happy this stuff is buried for now. What comes next might be worse ... [but] it has a chance to be better”.

This is deeply misguided. For one thing, Trump and his cronies have very different reasons for opposing “woke culture”. And in fact, the political right has, for now, won the conversation on “woke”, a term originally coined by anti-racist activists in the US but now turned into a pejorative term that encompasses every symbol of respect and dignity that oppressed groups have won, as well as our fundamental rights and protections.

In their eyes, anyone who has even a passing concern about oppression is infected with “the woke mind virus”. And that is why Trump’s moves against DEI are far reaching and include attacks on laws and conventions established as a result of the civil rights movement. And his attacks on woke extend even further: to any individual institution or policy that defends the environment, to threats of deportation to people who dare to stand up to Israel’s attempted genocide in Palestine, to dismembering the National Labor Relations Board, opposing minimum wage increases, trashing the public service and firing thousands of workers.

Also, the lines between cynical DEI measures and supportable measures are very blurry. The left should not call for diversity on corporate boards or support HR departments having more discretionary power. And the left should not support the punitive and censorial atmosphere that has become associated with social justice and identity politics. But more opposition to racism and other forms of oppression throughout society is a good thing—as is awareness of historical and contemporary injustices.

Rather than distinguishing between reasonable and reactionary “social justice” policies, we should recognise that the right-wing assault on “woke culture” is part of an assault on the working class in all its diversity. In fact, any criticism of wokeness that does not pose a superior way to advance the fight against oppression is a step in the wrong direction. This is especially the case when it is coming from a heinously reactionary administration that is inspiring fascists and the far right the world over.

Trump is not clearing the path for the left to build a superior way of fighting against racism and other oppressions but throwing up more obstacles to the creation of a more caring and egalitarian society. Trump aims to create an atmosphere of fear. He wants to brutalise the most oppressed, and society more broadly, to lower all of our standards and expectations. He is about attacking the working class and any idea that workers should have rights.

Sunkara’s comments are linked to a broader political view, termed “class first” socialism, which conflates neoliberal identity politics with all anti-racism and opposition to oppression, and which says that focusing on oppression is alienating to the working class, particularly at an electoral level. In practice, these people tend to support the Democrats. They blame the party’s adherence to identity politics when it fails and, while this is certainly a factor, their critique is aimed at rehabilitating the party.

As well as a thin veneer for opportunist electoralism, these class reductionists sell out our side twice over: once by in effect arguing for the abandonment of the oppressed, and then again by arguing that the working class is too basic and self-interested to care about oppression.

Yet, here we have such a clear example, in the negative, of how oppression and class are entwined. Trump wants to attack the oppressed, as a spearhead for a major assault on the working class—not one that is going to be phased in but one that is going on as we speak. In the name of the war on DEI and “woke”, vital services that workers rely on are being slashed, workers themselves are being fired, and basic standards that the workers’ movement has fought for are under threat.

The political right has clearly benefited from defining its agenda as a “culture war” to make it seem separate from class attacks. The far-right politicians want to be able to masquerade as defenders of workers against culturally progressive elites. Liberal elites also like to peddle this idea, because it assists their class interests to present workers as culturally backwards but also to frame the struggles against oppression as classless pursuits of human progress.

It is up to the left to reject these lies. The rights of racially oppressed groups, women and the LGBT community are inextricably bound with the class struggle. It was during high points of class struggle that oppressed groups won the most gains. Struggles against oppression have repeatedly been a lightning rod for broader working-class rebellion and advances.

If we are going to defeat Trump’s assault, our side needs this history and political outlook. Fighting back will require mass resistance in the streets, industrial action by workers and the offering of an anti-capitalist horizon for our struggles.

We have seen mass resistance in recent times: the Black Lives Matter movement of 2020, the historic Palestine demonstrations in support of Gaza, some smaller but important mobilisations for trans rights recently. We need all these people and more to start organising, disrupting business as usual, asserting that the rights of the oppressed will be defended and expanded.

And, crucially, we need to build links of solidarity between our struggles. Agonising about who has more privilege or whether people are harbouring implicit biases or manifesting micro-aggressions is a distraction from building these kinds of movements.

Ultimately, to make real gains, we need the working class to move, to use its industrial power to fight for better wages and conditions and to fight like hell for the dignity and humanity that we all deserve. The workers’ movement, at its best, takes up the cause of every oppressed group because an injury to one is an injury to all.

It is no accident that the far right and its billionaire champions want to degrade all of us: their power and wealth are based on trampling people. It is no accident that the liberal elites can be progressive only in tokenistic and superficial ways, because their power too is based on our oppression.

In contrast to both, our power is based on solidarity and a collective drive for justice and dignity. It is this power—that of the working class and all of its constituent groups—that can one day establish a society that is genuinely diverse, equitable and inclusive.


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